Exercise Files
1. HTML for Conversion Tracking
When it comes to conversion tracking, we usually need to work within a website. Since websites are built with HTML, it's essential to understand various HTML elements, tags, and attributes to track data accurately and effectively.
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2. CSS for Conversion Tracking
Before tracking anything, we need to select the relevant elements in JavaScript using CSS selectors, so it's crucial to understand CSS—especially how selectors work. Besides classes and IDs, there are many other smart ways to select elements, which is especially important for tracking dynamic content effectively.
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3. JavaScript
JavaScript is everywhere. If you want to become a master in the analytics and tracking field, having a strong understanding of JavaScript is essential.
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4. GTM Template Creation
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4. Form Tracking
The objective of this module is to learn how to track any kind of form and collect user data to enhance conversions.
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5. iFrame Tracking
iFrame tracking is one of the most challenging aspects of conversion tracking. The objective of this module is to mitigate those challenges so we can successfully track any type of iFrame form and other iframe-related interactions.
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6. Dynamic Pricing Table Tracking
Sometimes, all buttons and links on a page share the same class, ID, or selector. In such cases, it becomes quite challenging to track events separately and collect accurate event parameters. In this module, we’ll learn how to track custom and complex events in a dynamic and efficient way.
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7. Custom eCommerce Site’s Data Layer Creation
In this module, we will learn how to use our HTML, CSS, and JavaScript knowledge to create an ecommerce dataLayer.
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8. Shopify DataLayer Creation with Customer Pixel (Theme Independent)
Creating a Shopify dataLayer is straightforward if you understand objects and arrays. In this module, we will build a complete Shopify dataLayer using your own JavaScript skills.
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9. Guidelines & Resources for Your Journey to Becoming a Rock Star